Mintel GNPD Packaging – in-depth insight into packaging innovation
What is GNPD Packaging?

Gain insight into the latest trends and innovations in packaging with Mintel GNPD packaging. View 6 images per product and understand features such as the make-up of the pack, dimensions and manufacturer to assess the use of particular materials or closure types to help source and plan for new products.

In addition to data fields, you will receive:

  • Monthly packaging insight report focusing on the most innovative packaged products
  • Regular packaging trade show reviews showing pack design
  • Trend agendas within the packaging community.
How can I use Mintel GNPD packaging?

Case study 1:To inspire innovative ideas for new pack design

A food manufacturer hosts the GNPD team, where our consultants present half-yearly packaging reviews with the actual packages on display. This offers the perfect opportunity for the packaging teams to gather and review what is happening throughout their industry and identify potential business implications this may present.<

Case study 2:To understand change in their categories

One pet company used GNPD packaging to develop an understanding of the trends in packaging globally. They became aware of a new packaging format being used in other categories and researched its potential for their industry. As a result of this it was first to market with this new packaging format that is now a leading format in this particular country. In addition, it sourced the manufacturer via GNPD packaging to work on the product design and evaluation stages.

What customer support will I receive?
How much is GNPD packaging?
See packaging in action

To read more about GNPD packaging, working alongside the other Mintel GNPD elements,request your free website sample now!